One of America’s most successful fast food innovations is coming to the UK today (October 4).
Taco Bell establishments across the country will be celebrating National Taco Day by giving away free samples of its DORITOS® LOCOS TACOS.
If you’re a fan of the tangy cheese flavour of Doritos it sounds like a marriage made in Tex Mex heaven.
The Locos Tacos are a combination of Taco Bell’s iconic crunchy taco with the bold flavour of Doritos Tangy Cheese. The dish has become the most popular product in the Mexican-inspired brand’s 50-year history.
Doritos® Locos Tacos has a specially developed recipe, featuring a crunchy shell made out of Tangy Cheese Doritos on the outside, with the classic tastes of Taco Bell on the inside, filled with 100% premium seasoned beef, crisp shredded lettuce and real cheddar cheese.
This hybrid of dreams won’t be available for long, so fans will need to get their hands on one from any Taco Bell in the capital (there are about half a dozen) quickly. They will be served to customers on a first-come, first-served basis and once they’re gone, they’re gone!
“Taco Bell fans have been salivating for its release in the UK since the Doritos® Locos Tacos was launched in the US in 2012 and quickly became a global media phenomenon. Now it’s here by popular demand and we have no doubt that UK fans are going to love the amazing combination between two much-loved brands,” according to Pat O’Toole, senior marketing director, Away From Home Channel.
A Doritos® Locos Tacos box is also now available at all UK Taco Bell restaurants. The limited edition box includes a Doritos® Locos Tacos Supreme, two regular tacos, cinnamon twists and fries – all for a fiver.