Regular site visitors will be aware that I am bemused about how we get to have so many special Days. Is there some body or organisation you have to approach for ratification before you can declare a National You_Name_It Day? I think not.
In the recent past this site has reported on National Vodka Day, National Taco Day and couple of days ago it was World Pasta Day. Coming up is World Vegan Day. In truth, some of them are more than a tad frivolous, but here’s a day I want to draw your attention to and it’s one I feel we can all get behind – World Kindness Day.
The big day is on Wednesday, November 13, and to mark it a snack bar company will be going to London Bridge to open their very own ‘Appreciation Station’ pop-up.
The pop-up will see the KIND company giving out 10,000 of its delicious and nutritious snack bars to the ‘Unsung Heroes’ that passers-by wish to thank.
What’s involved? Well, simply drop by between 10am and 4pm, write a note to your unsung hero, pop it into one of the envelopes provided and KIND will add a bar and send it out on your behalf.
A spokesperson for KIND said: “This is a great way to be kind to your loved ones on World Kindness Day. KIND is now the nation’s favourite healthy snack bar range. Not only do the delicious bars feature quality ingredients, they are rich with wholesome nutty goodness, protein and fibre. Plus, they are gluten free, with low levels of sugar, no artificial flavours, colours or preservatives.
“Since its inception*, KIND has been on a mission to make the world a little kinder one snack and one act at a time. True to this ethos, it plans to inspire more than a million acts of KINDness in the world.”
On November 13 it plans to give out more than 200,000 bars on the day in the UK alone. This includes sending 150,000 bars to employees in the NHS to thank them for being our unsung heroes, while the KIND team will also take to the streets to thank the heroes of our cities including postmen, bus drivers, delivery drivers and cleaners.
* KIND was created in 2004 out of its founder’s desire to create a snack that was healthy and tasty, wholesome and convenient. What began as a line of premium fruit & nut bars sparked the creation of an entirely new healthier snacking category. Today, KIND has a family of snacks that offer solutions for a variety of different occasions.